Diyar Town Centre, Bahrain

October 10, 2016

Creating a new ‘crossroads of exchange’

Pace has been confirmed, and is now working on, a project to deliver design and supervision for this exciting new urban planning and design scheme in Bahrain, our highest profile job so far in that country, and one of our largest retail developments to date.

The client, Diyar Al Muharraq, asked us to deliver their vision of a community-focused mixed-use destination, and it was the creative vision of our own architectural team that resulted in this significant win. Ian Purser says:

“We were up against stiff competition from international architectural practices, but our design, with its strong sense of place combined with answers to the design questions the brief posed, was ultimately preferred by the client. Our unique retail experience in the Middle East not only helped us exceed the clients expectations, but is now bolstered still further, opening up further opportunities for Pace in that sector.

Our name for the design – ‘crossroads of exchange’ – reflects the intersection between modernity and heritage. Pace’s design embraces the brief to create an environment to immerse visitors in culture, interact with technology and inspire activity. The master plan is sympathetic to scale, from a hypermarket at one end to a small scale ‘souk’ at the other, and is designed to engage with multiple visitor types.

‘The team brilliantly developed a diverse visitor and shopper experience within Diyar Town centre, that encourages events, art exhibitions, outside activities for all age groups. The entire public open space is covered by a dynamic louvered shading system, and above the souk will be a roof terrace, offering scope to host movie nights, evening markets, popup restaurants and events.’